Brand Communications Strategy
Every successful large organisation around the world has their own clearly defined Brand Communications Strategy, with specific processes, actions and responsibilities attached to each stage of the process.
Take McDonalds for example. Their communications strategy and sales processes are so well defined, that even a teenager with no previous qualifications or experience can deliver the brand message consistently time and again from any country in the world!
You don’t have to be a large organisation to have a brand communications strategy.
This same approach is adopted by the most successful SME's who have taken their business to the next level by building a brand message that links their brand strategy to a good sales strategy, communications strategy and business development strategy.
Your business development experts at ICE Innovation, Pete Evans and Lyndon Ogden have been working with businesses on communications strategy and sales plans now for more years than they care to remember! Working alongside our branding expert Sammy Blindell and website expert Miles Fryer, they form our specialist communications team at ICE and together are responsible for showing hundreds of businesses each year how to leverage their existing clients and contact lists to win more profitable business.
We also have an excellent profile database of contacts, which we tap into to bring people and businesses together and form mutually beneficial partnerships all over the UK.
The many years of sales and business development experience we have, plus the energy and patient nurturing of relationships we adopt, place ICE Innovation in a very unique position to help you.
Our entire team at ICE thrive on being able to help others develop their businesses. In fact, it is a big part of our recruitment and communications strategy process!
Our vision is to help you expand your network of contacts and customers during a long term business relationship that opens up opportunities that you may at the moment only dream of.
Find out how a good brand strategy can be used in 11 different ways as part of your communications strategy here >