Position in company...
What are you responsible for at ICE Innovation?
- Marketing and strategic planning
- Copywriting and marketing literature
- Creative marketing campaigns
- Consistent delivery of ROI
- Foreseeing trends and gaps in the market
What is your professional background?
My background is in advertising and marketing, so my considerable experience results from the many years of my career spent Agency side in the capacity of Account Director. This client facing role has equipped me with excellent client service and CRM skills. I am very knowledgeable when it comes to developing and managing the marketing function for companies across a broad spectrum of industries and services. My strong campaign management skills also ensure that the team interprets and delivers your marketing objectives and turns your brief into profitable reality.
What are your passions outside of work?
Riding my horse King, watching my football team West Bromwich Albion, doing my personal training and my weekly Fit Camp! I am a graduate in European Studies from the University of Bath, one of the UK’s top ten Universities. As a result I speak fluent French and a little (rusty!) Italian.
What are your top core values that you carry through life?
Hard work, honesty and integrity.
Tell us about three people who really inspire you and why?
Always there for me whatever happens
Self made people:
Most people will go far in life with the right attitude and determination to succeed.
A former boss:
Gave me the framework for my business values and attitude to work
What are your five most favourite things in life?
- Holidays in Turkey
- Trips to my family’s house in France
- Walking along the cliffs in North Yorkshire
- Drinking lovely wine